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We love seeing big-name beauty companies embracing better-for-you products. Birchbox—the super-successful beauty box brand with more than 800,000 subscribers, an online retail store, and a brick-and-mortar shop—is one of those companies. It’s worked with multiple nonprofits and also has an “ingredient-conscious” tab on its website to make choosing safer products easier. Here, some of our favorite KIWI-approved Birchbox beauty finds:

For long lashes:

W3ll People The Expressionist Mascara ($23.50, birchbox.com)

birchbox beauty

For pretty eyes:

Inika Mineral Eyeshadow ($20, birchbox.com)

 Birchbox beauty

For blushing cheeks:

Juice Beauty Glowing Cheek Color ($16, birchbox.com)

birchbox

For hydrated lips:

Air Repair Rescue Balm All-Purpose Skin Salve and Lip Balm ($12, birchbox.com)

birchbox beauty

For a glossy pout:

Ilia Beauty Lip Gloss ($24, birchbox.com)

Birchbox beauty 

For a glowing face:

Tata Harper Regenerating Cleanser ($38, birchbox.com)

birchbox beauty

For smooth skin

Balance Me Rose Otto Body Cream ($25, birchbox.com)

Birchbox 

For gently clean locks:

Briogeo Be Gentle, Be Kind Sulfate-Free Shampoo ($19, birchbox.com)

birchbox beauty

For textured hair:

Herbivore Botanicals Hair Texturizing Spray ($20, birchbox.com)

birchbox

For damage-free ends:

Acure Organics Argan Oil 100% USDA Organic Moroccan ($13, birchbox.com)

birchbox
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